Sam Fleishman has 20 years of diverse and sophisticated market research experience. He has designed, programmed, analyzed, and reported on hundreds of projects encompassing a broad range of techniques, methodologies, industries, and topics.
He has quantitative expertise in tracking studies, segmentation via factor analysis, attribute bundling studies and conjoint analysis; and qualitative expertise in conducting in-depth interviews and computer-assisted telephone interviews (CATI) with citizens, consumers, decision-makers, and subject matter experts, and other stakeholders.
Sam has his M.S. in Marketing of Forest Products from the University of Washington, and his B.A. in Environmental Studies from the University of Binghamton. He is a RIVA trained focus group moderator.